Jul 7, 2017
Health-focused CBD brand RxCannaCare gains popularity in the Skin Care Industry. After attending IECSC, founder of RxCannaCare, Twompson Prater, shared how he was overwhelmed with joy. It was amazing how well our products were received by those who were new to CBD skin-care," he shared.
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Los Angeles, United States - July 7, 2017 /PressCable/ —
Less than two weeks ago, CBD Skincare company RxCannaCare participated in the 26th Annual International Esthetics Cosmetics and Spa Conference (IECSC) in Las Vegas as a premier sponsor. They were one of just three brands carrying CBD-infused skincare products.
After attending IECSC, founder of RxCannaCare, Twompson Prater, shared how he was overwhelmed with joy at the amount of positive response they received during their three days at the IECSC. He said that this was the first time they attended a skincare conference, and that they ended up selling more product than they had at any of the events this year. “It was amazing how well our products were received by those who were new to CBD skin-care,” he shared.
Twompson attributed the success of their product sales to the vast amount of education he was able to provide as an industry leader, as well as recent research on CBD’s health benefits. He said that many attendees at the event had heard about CBD but didn’t quite know what it was or how it is used. “Education was the most important thing at this event since many of the attendees had been hearing about CBD-infused skincare for the first time,” he shared. “The fact that our product could also help people heal and live healthier lives, and not just make them look better, was also a key differentiator from our competition,” he added.
The company’s booth at IECSC was filled with literature on CBD’s potential, including an entire section that highlighted its success helping cancer patients undergoing radiation treatment. Ambassador and breast cancer survivor Meghan, known by her followers as “She Sparkles On” was also present and could be seen educating visitors, including those who were impacted by cancer themselves. She discussed her CBD-infused skincare regimen with event attendees and shared how daily CBD integration helped her recover from radiation burns during treatment. Meghan had also been using CBD oils provided by the company to prevent nausea during her chemotherapy, a side effect she claims to not have experienced because of the oil. Given her positive experience, she even attributes CBD and the brand to “saving her life” and extensively mentions her regimen on her website and in her advocacy work. RxCannaCare is also confident in sharing that one of the reasons why they were so successful was because of Meghan’s willingness to share her experience and educate others.
What is CBD exactly? CBD (Cannabidiol) is one of more than 80 active cannabinoid chemicals in the Cannabis plant. Unlike THC, CBD does not produce euphoria or intoxication. CBDs have their effect mainly by interacting with specific receptors on cells in the brain and body and research has shown that there are many physical and mental benefits of CBD products.
This upcoming week, RxCannaCare will again be one of just a few CBD brands crossing paths with other skincare and beauty retailers at the Cosmoprof North America Conference. Cosmoprof is a Business-to-Business beauty tradeshow that introduces companies to revolutionary technologies and forward-thinking programs. It is the largest and most awarded B2B beauty event in the Americas, a must for businesses in the beauty industry. The event will take place July 9th-11th 2017 at the Mandalay Bay Convention Center in Las Vegas.
Last year the event attracted over 33,000 attendees from 38 countries. This year they’re expecting even more!
At this event, RxCannaCare hopes to introduce top industry professionals, buyers, and retailers to CBD with the goal of having the product more readily accessible to customers who could benefit from it. They stress how patients and seniors want easy access to alternative, natural skincare products, and given the promising research on Cannabis and CBD, places like CVS, Walgreens, Sephora, and beauty spas, need to be prepared to cater to a demographic looking for innovative, safe, effective, and organic solutions.
“People want to live healthier lives (or get better), and they’re walking into these stores looking for these products, especially if they have compromised immune systems or are much older. They need their local stores to catch up with the booming cannabis industry and have products with CBD on their shelves. CBD is legal, unlike products with THC,” shared Twompson. “It’s a lot easier for customers to walk into a store that carries our brand and purchase the product along with their other necessities. They’re already going there, often multiple times a week,” he added.
Twompson believes that spas like Burks Williams could also benefit from carrying his products. “An important benefit of CBD is that it helps people relax and relieves pain quite quickly. CBD-infused creams could supplement a spa session as well as serve as a post-treatment anti-inflammatory lotion,” he says.
California licensed esthetician Rocio Bonilla of Cali Canna Esthetics agrees. “As an esthetician I love to enhance my client’s facial sessions with RxCannaCare products,” she shared. Rocio frequently uses their Relax Organics line for body wraps and exfoliating treatments to promote smooth skin and believes that it helps treat many of their skin conditions as well. She says her clients have also loved the therapeutic benefits of CBD, especially when combined with their anti-aging beauty routine. She has recommended the Canna Cosmetics line to her clients on numerous occasions.
Since CBD is still relatively new, it’s important that business owners in the CBD and cannabis industry continue educating beauty industry leaders and retailers on how their customers could benefit from products like RxCannaCare.
“Our products are legal, don’t make you high, and have numerous health and skin benefits. People just need to be able to access them at their local drugstore or beauty salon,” he stated. At this event, he hopes they will get a step closer to achieving this.
RxCannaCare prides itself as a progressive company passionate about creating synergy between health and wealth while becoming an advocate in a movement that spreads truth and awareness about the benefits Mother Nature has long been providing. Their products are made with Pure USA Grown, co2 extracted, Full spectrum CBD Oil.
Contact Info:
Name: Konstantin Malygin, Director of Business Development
Organization: RxCannaCare LLC
Address: , Los Angeles, United States
For more information, please visit http://www.rxcannacare.com/
Source: PressCable
Release ID: 215294
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